⬈ Next Insurance

Brand identity for Next, an insurance provider focusing on small businesses. Next wants to focus on the opportunities insurance can create for a company or business, instead of seeing it as something only needed when things go wrong,

Visually, the brand identity system consists of a new bold wordmark supported by equally bold headline typography, as well as a minimal yet vibrant color palette and a large library of illustrations. The delightfully optimistic and witty hand-draw illustrations create a world that brings to life the limitless possibilities offered to small business owners through Next.

Project done at COLLINS.